I've just discovered a really powerful use of Facebook that I want to share. Last year, I paid for a Facebook ad campaign that was extremely successful, reaching over 30,000 people, with plenty of interaction and interest. It was promoting a cycling trip from London to Paris: Earlier today I received a notification that someone had Liked the post, even…
Monthly Archives February 2016
Social Media and mobile technology can be extremely powerful and effective tools for event planners. Very rarely however are the various platforms used to good effect, and many organisers are missing out on incredible PR opportunities, the perfect means to reach out to potential further clients and further promotion of their event. Over a series of blog posts, I’ll be…