Building systems in your business is one of the most powerful moves you can make. If done correctly, they can improve the experiences of the business owner, your staff, your suppliers and your customers. So what is a system? Technically, any process that happens in your business can be systematised. Some are easier than others, but it is definitely worth…
Monthly Archives November 2022
Building an email list is one of the most important things you can do when building your business or organisation. Even if you don’t do anything with it when you first start out, the key is to begin straight away. Why is email marketing so important? Email marketing is an extremely powerful way in which to market your product or…
If you run a business, have a product or service to sell, run a charitable organisation or club, or if you’re thinking about doing anything similar, you need to understand email marketing. In my view It is the single most important way to sustainably grow, maintain and futureproof your business or organisation. Marketing is an ever-changing landscape. Years ago we…
Reviews and referrals are the lifeblood of a business. In a world that is dominated with the internet and freedom of speech, it is absolutely essential your business actively seeks and encourages feedback from your clients. When I first started running a business I was scared of reviews. Imposter syndrome kicked in. “What if they say something negative?” was the…