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Posts By Tom Shooter

020 Kate Capelli on building a community-first adventure business, empowering women through adventure and exploring diversity in the outdoors. Today’s podcast guest is Kate Capelli, founder of adventuressinthewild.com. After spending six years travelling the world she’s built a fantastic business providing adventures throughout the world for women. In this episode we discuss: - How to empower women through adventure -…

Are you looking for insurance? Professional, Travel, Income Protection, Life Insurance or something else? I’ve experienced a few insurance providers over the years but highly recommend Sport Financial Services. Here’s why: ✔ Best value for money. ✔ Extremely knowledgeable about outdoor sports including climbing, mountaineering, caving, kayaking, sailing and plenty more. ✔ Price guarantee for climbing and mountaineering. ✔ Recommended…

I took a call yesterday with Paul who runs Sky Blue Adventures, he organises and runs mountain adventures for charities and individuals. He started his business in 2012 and by the sounds of it, has gone from strength to strength. I came away from the call feeling inspired and keen to crack on with a new year of adventures. We…

This may come as a shock to you but... no-one cares more about the success of your business as much as you. Even your most die-hard fans that buy anything you produce. Even the shareholders in your business. Even your mum and dad. For that reason you have to ask people to sell your products or services for you and…

There are few gadgets I’ve bought recently that have had as much impact as my Zoom H1N Recorder. I bought this compact battery-powered handheld recording device a number of months ago mainly to record podcasts but now use it virtually every day. I can safely say it’s been an absolute revelation! I’m one of those people who has decided I…

I recently discovered two new video tricks for sharing content on social media, both are free and can be used for any business and any industry. #1 Screen record On an Android phone (with Android 11 and up) you can record whatever you’re doing on your phone. This is useful for sharing things like the following video I made of…

When starting out building a business there are two one-worded questions you need to answer. Why? and What? The first question of Why was popularised by Simon Sinek in his 2009 book Start with Why. The concept is straightforward. If you’re going to be undertaking anything meaningful and challenging, your why is going to be the only real driver when…

When first starting in business it’s often a good idea to drill down your niche. Decide upon a core offering that your customers will pay for and do it well. The trouble with this approach (particularly in the travel industry!) is that if you’ve done a good job of delivering what you’ve said you’re going to deliver, your clients will…

Belinda Kirk on her new book Adventure Revolution, motherhood and adventure-life balance. https://www.youtube.com/watch?v=DgIkjQOFjug Today’s podcast guest is Belinda Kirk. Belinda is an explorer, mother, author and campaigner promoting the benefits of adventure on wellbeing and mental health. Her new book Adventure Revolution explores the benefits of adventure and why we need it now more than ever. I hope you enjoy…

NEW EPISODE IS NOW LIVE! - https://linktr.ee/adventurepropod 016 Jo Bradshaw on climbing the seven summits and making the leap from the corporate world to a life full of adventure. Today’s podcast guest is Jo Bradshaw, a worldwide adventurer, expedition leader and public speaker. She’s currently just one peak away from completing the seven summits and has raised thousands of pounds,…

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